Good Writing Essay

You know it when you see it. It is not that hard to tell whether a piece of writing is good or bad, you just have to read it. And it is pretty important to be able to discern the difference, if you ask me. But things get more challenging if you have to explain why it is good. You might be called upon to write a report at school or you may fancy communicating your ideas online via a blog. And, of course, a well written CV with no spelling or grammatical mistakes is essential if you want a new job. Writing skills are an important part of communication and they have to be developed, since it is used in many areas of our daily life. Good writing allows you to communicate your message with clarity and ease to a far larger audience than through face-to-face or telephone conversations. â€Å"If you want to write well†¦ read, read, and then read some more. Read good writing. Read bad writing. Learn to know the difference. Note for simplicity of style: noun, verb, object; noun, verb, object. It worked for Hemingway, who often said that his ultimate goal was to create the perfect sentence. Read some Hemingway, and not just his novels, but some of his early newspaper writing. There’s never been better news and feature writing, ever. When you read the works of these and other fine writers, notice the simplicity of their language and how they vary their sentence structure and length. Some sentences number two or three words; others run an entire paragraph. There are countless tips on writing well, but I leave you with this one: read first, then write. † –Bill Reed Therefore, you need to take into account the next steps to produce good writing (in no particular order): 1. Clarity and focus: in good writing, everything makes sense and readers don’t get lost or have to reread passages to figure out what’s going on. Focused writing sticks with the plot or core idea without running off on too many tangents. 2. Organization: a well-organized piece of writing is not only clear, it’s presented in a way that is logical and aesthetically pleasing. You can tell non-linear stories or place your thesis at the end of an essay and get away with it as long as your scenes or ideas are well ordered. 3. Ideas and themes: is the topic of your paper relevant? Does your story come complete with themes? Can the reader visualize your poem? For a piece of writing to be considered well crafted, it has to contain clearly identifiable ideas and themes. 4. Voice: this is what sets you apart from all other writers. It’s your unique way of stringing words together, formulating ideas, and relating scenes or images to the reader. 5. Language (word choice): we writers can never underestimate or fail to appreciate our most valuable tools — words. Good writing includes smart word choices and well-crafted sentences. 6. Grammar and style: many writers would wish this one away, but for a piece of writing to be considered good (let alone great), it has to follow the rules of grammar (and break those rules only when there’s a good reason). Style is also important in ensuring that a piece of writing is clear and consistent. Make sure you keep a grammar book and style guide handy. 7. Credibility or believability: nothing says bad writing like getting the facts wrong or misrepresenting oneself. In fiction, the story must be believable (even if it’s impossible), and in nonfiction, accurate research can make or break a writer. 8. Thought-provoking or emotionally inspiring: perhaps the most important quality of good writing is how the reader responds to it. Does she come away with a fresh perspective and new ideas? Does he close the cover with tears in his eyes or a sense of victory? How readers react to your work will fully determine your success as a writer. 9. Sentence Fluency that is smooth and expressive: Fluent sentences are easy to understand and fun to read with expression. 10. Use transitional expressions to help readers understand where your message is going. Common transitional expressions include therefore, consequently, however, then, first, next, and although. To have a good writing not only is necessary to not make mistakes, but to follow some steps to enrich the work. And to achieve that, you need to have qualities in terms of patience and organization. In other words, a good writing is a complicated process that takes time. But if you follow the guidelines that are set out it will be easy and successful. For that reason, is very important to practice writing. ——————————————– [ 1 ]. Peha, Steve. Looking for Quality in Student Writing. Teaching That Makes Sense. 2003 . [ 2 ]. Writing Skills. SkillsYouNeed. 2012 . [ 3 ]. Reed, Bill. Developing Good Writing Skills. Academic Tips. 2008 . [ 4 ]. Donovan, Melissa. Eight Characteristics of Good Writing. Writing Forward. 2012 .

Odor and Perfume

perfume COMMUNICATION AND ADVERTISING ‘CHANEL' Xing Cheng Zhao Qin Zeynep Sezer Chanel Perfume Background: What’s the different of the man and woman’s perfume Man perfume is generally vegetation type, lady perfume with floral majority And from perfume bottles can see it, man perfume scent-bottle mostly concise have edge, lady perfume bottles are mostly curve. Man perfume bottle of color with grey,black, blue, give priority to warm color Lady scent-bottle color is rich, have beige, pink, red, etc Key message: This product is a unisex perfume, so it cannot have obvious difference between man and woman. e should invite a artist to design a wonderful scent-bottle,a attractive bottle design will catch consumers’ eye . this will increase sales volume. Special features: Because to make both men and women can use, so perfume bottle cannot too feminine also cannot too hard, so two paragraphs are designed respectively scent-bottle may be better. Also we need to produ ce this unisex perfume which has unique flavor. This perfume will used by the couples who want to make their relationships strong. Another special feature is the products use an environment friendly materials which are biodegradable.There are still many problems of environmental protection in recent years. Our products with bio-degradable packaging. It is favorable to Protect the environment and can’t increase waste . Our target consumers: Our new perfume is produced for the young fashion people especially couple between 16-25 years old and who are living in english speaking countries. For our new product, we chose young generation because our product will launch in Valentine's day so we focus the young couples who wants to buy the present for each others. The other reseason of our target is: our product's lower price.We want to make the young people able to buy the product who have small budget. USP: As unique selling points, we focus on price. our unisex perfume is produced with lower price by well-known up market manufacture. Our customers choose our new product on basis of price with brand's quality. Media of Advertisement As a media advertisement using : TV commercial—-Use a storyboard to illustrate maybe invite famous star as a spokesperson to act the story. We decided to choose for our TV commercial as Robert Pattinson and Emma watson nowadays who are very famous and England stars.Because this is a unisex perfume, if use of television advertising can describe a love story illustrates this one perfume products. our main idea is reflected in this scent unisex, and romantic, aesthetic. The main storyline is a couple of strange men and women with the same fragrance, in passing, are each other on the same smell attracted, then fell in love! Because this kind of perfume is produced by a well-known up-market manufacturer,So the quality of products is believing,and it already have a lot of loyal customers.The company now wishes to enter the lower end of the market, the product’s price will be cheaper than other products of company. It is attractive to consumers, Wonderful perfume with cheap price . Radio spot—- write the script to make a radio play as a advertisement, including sound effects and music Magazine —-use famous star to take some fashion photograph and we are going to make the testers for customers in magazine. We make the people try our perfume in beauty shops and malls. Other media—- we use e-branding in facebook and the websites.We will inform the customers about our promotions and new product in Chanel's website. And also we use the billboard in street with the photograph's of our brand star. Special promotion This perfume’s key point is unisex, so special promotion is the perfume is a couple perfume, if a couple to buy lovers perfume, so that they can be presented a set of new product trial outfit. To launch the new perfume in Valentine's Day activities(make bundling perfume body lotion & shower gel) The products discount activities: buy one get 50% discount for the second one.

Polyprotic acid Lab Report Example | Topics and Well Written Essays - 1250 words

Polyprotic acid - Lab Report Example An acid is defined, according to Brà ¸nsted and Lowry, as a compound which donates one or more protons [hydrogen ions, (H+)] (Chemistry - Dictionary.Com). The acid that donates one proton (e.g., acetic acid) is called a monoprotic acid while that which donates more than one proton is termed polyprotic. Phosphoric acid (H3PO4, also known as orthophosphoric acid) is a polyprotic acid whose three hydrogen atoms dissociate at different pH values. Therefore, H3PO4 has three pKa values (Give Ref of the text book you follow). H3PO4 forms an important functional group in biomolecules because of its ability to donate H+ under physiological conditions (www.sciencedaily.com). H3PO4 undergoes 3 ionization steps in aqueous condition as follows: An acid can be neutralized by the addition of an appropriate amount of a base by the technique known as titration, widely used in chemistry. When H3PO4 is titrated against a base such as sodium hydroxide (NaOH) solution, the pH of H3PO4 solution will stay fairly constant until the moles of NaOH i.e., the titrant added equal the moles of H3PO4 present. At this stage, further additions of titrant will cause an abrupt change in pH before it eventually stabilizes. A graph of pH versus added titrant is called a titration curve, and the point at which the pH changes significantly is called the equivalence point. The titration curve of H3PO4 will have more than one equivalence point as it is a polyprotic acid. The successive ionization steps taking place can be observed by constantly monitoring the pH during the titration, and plotting a graph of the pH versus volume of NaOH added. (i) 0.1M phosphoric acid solution: Using an autopipet, 3.38mL of concentrated H3PO4 solution (molarity = 14.8) were pipeted out into a clean and dry 500-mL volumetric flask. The acid was diluted up to the mark with distilled water, the flask was stoppered and the solution was mixed well. The dropping buret was filled to just above the top mark

Ethcial Issues in the Financial services Industry Term Paper

Ethcial Issues in the Financial services Industry - Term Paper Example It is considered that general people tend to consider the field of financial services as more unethical as compared to other areas of business. This is considered as such mostly because of the fact that the industry is considered to be quite large. 2 Ethical issues are considered to have a huge importance in the industry of financial services because numerous people are considered to be consumers of such services. General people tend to consider this field as more unethical as compared to other areas of business. This is mostly because of the fact that the industry is considered to be quite large. It comprises mortgage lenders, pension funds, investment banks, mutual fund organizations, insurance organizations, securities firms, and banks. The industry is considered to make lot of headlines which tout for its ethical lapses due to its vast size. Intermediaries that operate in the field of financial services must follow standards of the industry, rules of law, and act in an ethical manner. The organizations operating in the financial services industry conduct numerous meetings with regard to marketing of financial services, investment analysis, technology training, and new product training but there is very less importance placed with regard to ethical training. The thinking of organizations must be changed in this regard such that ethical training forms part of conferences in financial service organizations and should have a significant number of attendances. The financial services industry is considered to provide essential services which can be considered as fundamental to modern society and economy. It provides services such as safeguarding money of the general public and providing them with domestic lending services. In this regard, it can be said that considering the vital role that financial service organizations play, it is logical to

Emotional Letdown Essay Example | Topics and Well Written Essays - 500 words

Emotional Letdown - Essay Example Dunn (n.d) points out that, there is a middle space that acts like an equilibrium in such a way that, when the emotions are high, then there will be a time they will be pulled down to settle into this space. In other words, the feeling of emotional letdown results from the process of trying to settle to the original situation. In some situations, the problem arises from lack of an alternative goal to pursue or lack of proper fall back plan leading to a worrying kind of situation. For instance, several days after celebrating the attainment of the degree, the graduate starts to feel the challenge of adjusting to the new environment and may start worrying about how to secure employment. The emotional letdown may sometimes result to serious problems like depression if not checked and corrected within a reasonable time. Some symptoms of emotional letdown are a feeling of anxiety or frequent feeling of fear or panic, sometimes for no apparent reason. In some cases, a person may feel hopeless, withdrawn and uninterested in anything, or may even have sleeplessness and lack of appetite; these lead to depression. Moreover, a person may experience frequent flashbacks on events that happened during high times leading to stress and sometimes, the person may engage in alcohol and drugs abuse. When these symptoms persist, then professional attention becomes the only way out. The first step towards moving out of emotional letdown is accepting the situation, and then engaging in a different activity like exercising/fitness even if it seems a tall order, in order to eliminate the negative emotions from the mind (Dunn n.d). Doing a new thing like reading motivational books, enrolling in community activities, joining a college, starting an intellectual project at home, and sporting are important in transforming the negative emotion. In some situations, one should establish a new goal and focus his/her efforts on

The necessary analysis to decide whether to invest in Target Case Study

The necessary analysis to decide whether to invest in Target - Case Study Example Target Plc is not a new name in the retail, food and ingredients industry and is considered analogous to quality and premium branding. The company is a diversified conglomerate having five major strategic segments which are sugar, agriculture, retail, grocery and ingredients. As per the latest financial statements of the company for the annual year 2012, the company is operating in almost all of the major cities of the United States. The vision and mission statement of the company is to achieve strong leadership in the course of business which is sustainable and long lasting. The company always strives to provide quality products to the individuals and other consumers and to become a necessary brand in the people’s day to day active life. Financial Highlight [Annual report Target, 2012 , Pg2] As apparent form the above financial highlight, the company presents a strong financial outlook and appears to be a lucrative company for the investors to invest in. The company has vario us revenue centers through which the company generates most of its revenues. During the financial year 2012, the highest earning revenue center for the company was heath, beauty and households which constituted about 25% of the total revenue of the company. Evaluation of American Retail Market The growth in the American retail market for the financial year 2012 saw an escalation as compared to the previous financial years. During every quarter of the financial year, the retail industry in USA experienced a growth of 1%. The analysts are of the view that this particular growth in the industry is a definite positive sign if it is compared to the last two financial years. The retailing conditions in the past two years remained quite adverse for the companies but now the situation appears fruitful and lucrative for the companies. A Comparison of financial year 2012 with the financial year of 2011 presents that fact that the volume of sales in the retail industry in USA increased by 2.7 percent. Changes in reported retail sales between August 2011 and August 2012 standard reporting periods (by size of business)       Pre-dominantly food Non-specialized pre-dominantly non-food Textile, clothing and footwear House-hold goods Other non-food Non-store retailing Pre-dominantly automotive fuel Total All Retailing including automotive fuel                               increase 107 32 138 72 375 64 23 811 All decrease 97 33 104 77 306 46 50 713    Total 204 65 242 149 681 110 73 1524                               Large increase 66 32 110 42 158 30 n.a. 438 decrease 56 33 73 47 107 19 n.a. 335    Total 122 65 183 89 265 49 n.a. 773 Small increase 41 n.a. 28 30 217 34 23 373 and decrease 41 n.a. 31 30 199 27 50 378 medium Total 82 n.a. 59 60 416 61 73 751 [Ons.gov (1999) Retail Sales: August, 2012] With respect to the sports merchandise business, there were certain hardships that were faced by the retailer. During the year 201 2, costs of both cotton and fuel increased, particularly of fuel which resulted in an escalation in the manufacturing cost of the merchandise. Target has in place an import team which constantly monitors the fluctuation in prices of cotton. For the purpose of reducing the cost of fuel, the retailers are now acquiring the help from the

Speakers' experiences and my the experiences for accounting Essay

Speakers' experiences and my the experiences for accounting - Essay Example It also serves as a tool of the eventual decision making in the business setting. Proper accounting portrays the ultimate financial position of the business. The accounting field provides an interrelationship with other departments in any organization. It tends to unify all the fields in any organization. All departments must spend through the consumption of the business resources. Accounting provides the platform of unifying all the expenditure and comparing it with the revenues that the business enjoy. Every department or discipline has a mandate of ensuring proper utilization to minimize the expenditure and maximize the returns. The evaluation of such disciplines is a tremendous initiative in determining the financial position of different disciplines. Examples of disciplines that require the knowledge of accounting to run them include; the human resource, ICT, marketing, and other disciplines. The information obtained from various fields in a business culminates into the final re port that is portrayed in the books of accounts. Amber Herrmann Amber Herrmann is a former graduate of CFCUSM. She started her course in accounting and passed the first accounting course. She later took a business course in human resource management. She graduated as an accountant, but later switched to human resources. The human resource is involved in the recruitment of new employees, performance appraisal, promotion of the employees, and the laying off workers. It is a department that is mostly involved in the maintenance and protection of the employee welfare. Accounting Information used by the Discipline Though Amber is a human resource manager, knowledge of the accounting has propagated her to become the merited manager she is. She provides the insights about the application of the accounting knowledge in the HR department. The department is involved in the management of about 12000 employees. The welfare of these employees has to be protected. The accounting information provi des them with the general liability procedures that the department requires for merited performance. During the annual general meetings, the department must prepare the most credible financial records and present them to evaluate their performance. This involves the use of the departmental cash accounts, balance sheets, and cash flows. This is due to its predisposition in the spending tendencies in most companies. â€Å"HR department has been deemed as spenders. The proper application of the accounting techniques ensures for efficient spending† (Herrmann, 15:01-15:30). The HR is necessitated to provide the final budgeting at the end of every financial year. This involves both the returns and the investments or expenditure. The HR must use the accounting discipline to ensure that the budget is sufficient and not exaggerated. They do not base their eventual values on assumptions, but on the values portrayed in the records. The proper employment of the values is necessary in mak ing the approximation of the supplies to their departments. This may be used to cater for the general liabilities such as employee injuries, legal liabilities, performance appraisal, and payment of the employee salaries. Therefore, the knowledge of accounting is used to monitor the patterns of budgeting (Herrmann, 14:45-15:59). Most organizations believe that the HR is a department that is explicitly involved in costs, and not returns. Amber uses her accounting knowledge to ensure that the money stays in the firm. They try to minimize expenses of

Is Homosexuality a Sin Essay Example | Topics and Well Written Essays - 750 words

Is Homosexuality a Sin - Essay Example The theory of childhood trauma contends that childhood emotional shocks result in homosexuality. Another theory holds forth that such behavior is the outcome of genetic factors. In addition, there is one theory that declares that such comportment is a learned behavior. A large number of scientists believe that homosexual or bisexual behavior results from an amalgamation of biological factors and childhood emotional shocks (Homosexuality, 2010). According to the Holy Bible, homosexuality is a cardinal sin that goes against the very grain of creation. Humans were created by God, as man and woman, and only these two were to come together, in order to propagate the human race. Subsequent to being expelled by God from the Garden of Eden, man became wicked and sinful, and disobeyed God (Genesis 13:13, King James Version). Homosexuality is one such iniquitous act. In the Holy Bible there is mention of the city of Sodom, whose denizens were destroyed by God, on account of their extreme wickedness. This act of God served to indicate the extreme disapproval accorded to unnatural sins by men. God destroyed Sodom and Gomorrah, which were razed to the ground. The men in these cities had been obsessed with immoral and unnatural sexual acts (Jude 1:7, King James Version). Thus, the Holy Bible condemns homosexual behavior in no uncertain terms, and the destruction of cities en masse, by God, indicates the extreme disapproval with which He views such deviant behavior. Homosexuality has been viewed as the Christian Reformed Church, as being the outcome of a world steeped in sin. This Church, while decrying homosexuality, believed in adopting a compassionate attitude towards the homosexuals. Moreover, this entity is of the firm opinion that every possible effort should be made to enable homosexuals to realize the iniquity of their behavior

Dynamics of multinational enterprises (Economics) Essay - 1

Dynamics of multinational enterprises (Economics) - Essay Example China tends to favor FDI through JV route because this gives them the opportunity to boost domestic industries, post high GDP numbers and maintain a perfect competition in the economy. China as an economy has always welcomed Foreign Investments but through Joint Ventures. The report will discuss the rationale behind such policy of China and how the country has benefited with this policy along with providing market advantage to incoming companies. In the recent past FISC approach have been prevent in entering new markets and company like Kotak has used this to a full effect. The report will also analyze benefits of using the FISC approach to market entry for China and Overseas. China has favoured FDI through joint venture route because they wanted all the industries and strategies to be tightly regulated under government supervision. This can only be done if strategies are local in nature and are made by local people. These local companies have been strongly ruled and regulated by Chinese Government. The republic of China Government doesn’t want to lose this control and want it to be tightly regulated (Berger & Udell, 2002). This analysis suggests that exports level from China towards America have risen again. This is resulting in huge balance of trade payment situation towards China. With this balance of payment situation the Chinese reminibi should appreciate against US dollars. But china follow a fixed currency regime, this is done to keep Chinese export competitive. With revaluation of Chinese currency the trade deficit will not narrow US trade deficit against China. The levels would be similar but it would make Chinese exports less competitive and hence will have an indirect impact on US trade deficit (Berger & Udell, 2002). The exports that Chinese make towards are funded indirectly by Chinese government. This is done by investing in Government of USA Securities by Chinese Govt. Hence